Download this Free PPC Marketing White Paper
Paid Search like Google AdWords is one of the most effective marketing tools ever developed. Compared to other advertising media, it’s easier to get started, less expensive to manage, gets faster results, and is perfect for testing and optimizing.
Why then are so many paid search campaigns just not paying off?
Download the complimentary whitepaper, “How to Make Paid Search Pay Off” and get the latest insights and advice on how you can dramatically increase the effectiveness of your paid search campaign – in some cases over 100-fold.
- How to tap in to the full power of Google Adwords in ways you may not have before
- The nine key variables you can optimize to gain immense improvements in campaign results
- How to leverage Paid Search to achieve multiple marketing goals
- Key insights to designing irresistible offers, ad copy and landing pages
The best-performing paid search campaigns are the ones that are constantly optimized. Find out how, why and where your campaign can be dramatically improved with the latest practical, proven insights in this whitepaper. Download your free copy now.
Download this Free Email Marketing White Paper
Imagine getting returns on your email efforts of nearly 50% of every dollar invested. Sound too good to be true? It’s not. In fact, according to the Direct Marketing Association, email marketing when done right, can deliver this kind of ROI.
Download your complimentary copy of How an Innovative Email Marketing Strategy Can Pave the Way to New Customers and learn from arguably one of the experts in the industry, David Reske, what is holding back your email strategy from insanely high returns — both in prospects and new customers.
This strategy paper, based on over a decade of experience, reveals:
- The key components most companies miss that thwart their email campaigns
- Why the size of your list is critical and how to grow it exponentially with qualified recipients
- How to match offers with audience in a way that will boost response rates
- How to ensure your email gets delivered and opened, whether on a laptop or mobile device
- How simple metrics and small changes can drastically boost response rates
- How to leverage social media in your email campaigns
If you haven’t reviewed your email campaign strategy recently in light of new technologies, strategies and laws, you are potentially throwing away your email marketing budget. Download this white paper and start reaping the rewards of an optimal email strategy.
Do your marketing campaigns address mobile users?
25 percent of US consumers are using a mobile device as their primary means to access the Internet, and that number is growing fast. Download our mobile marketing white paper to learn why mobile should be an essential part of your marketing strategy today.
Written by Nowspeed’s Creative Director, Justin Barton, and Account Director, Olivier Sartor, this informative 9-page white paper is loaded with useful stats and best practices. It answers 4 key questions:
- How big and important will mobile be?
- What can you do to be prepared for mobile?
- What mobile devices and platforms should you consider?
- How can you start marketing via mobile right now?
Mobile technology is reshaping the Internet right now. Make sure your marketing strategy accounts for this reality. Download this white paper now by completing the form to the right.
Best Internet Marketing Testing Strategies
Marketing online through email, banner ads, social media, and websites have transformed the way marketers reach their target audience. But, how do you know what’s working and what’s not in your Internet marketing campaigns, and why? What should you be testing, and what shouldn’t you be? And how can you leverage testing to get better, faster results?
Download the complimentary whitepaper, “How to Test for Internet Marketing Success” and get the latest insights and advice on how you can dramatically increase the effectiveness of Internet marketing campaigns – without spending unneeded resources on dead-end tests.
This practical 8-page whitepaper will show you:
- What tests will yield the best results – and how to tap into your findings
- What not to test – and why
- Going beyond A/B testing to multivariate, highly targeted testing
- Key insights to testing offers, media, targeting and creative elements of your campaigns
The best campaigns can get even better through continuous, rigorous testing. Find out how, dramatically improve results on your online marketing campaigns by applying expert insights found in this whitepaper. Download your free copy now.
Why do your landing pages need to be exceptional?
Because landing pages are where all of your marketing efforts and dollars become sales leads. Learn from our Creative Director, Justin Barton, as he shares the lessons he has learned over the years designing, revising and implementing hundreds of landing pages. You will learn the answers to these key questions:
- What are the most critical components of a successful landing page?
- Why is important to go through a landing page checklist?
- What is the difference between an informational and a transactional landing page?
Download this white paper now and learn how you can assess and improve the performance of your landing pages, and ultimately, the ROI of your marketing campaigns.