Banner Ads: Make Targeted Impressions to Select Audiences.

Banner advertising on Web sites has a dubious reputation. Whether it's because of drab design, weak offers, poor website placement, or no follow-up analysis, many marketers have concluded that banner ads just don't work. This misconception creates an opportunity for savvy marketers to get more for their money as other advertisers pull back. 

Nowspeed understands how to use this media to get the most for your advertising dollars. The difference is our extensive testing methodology that identifies the most effective sites, design and offers for your audience and message. 

Banner campaigns start by creating offers that fit the needs of your target market and then finding the most targeted web sites your audience uses. Then, by making each banner ad a compelling offer that gets the attention of your target market we drive the leads you need. Our testing and analysis process allows us to refine your campaign and use your ad dollars on only the most effective sites. 

At the end of each campaign we do extensive analysis on the effectiveness of each site and type of banner so that we can continually drive down the cost of leads. 

Banner Ad Example: RSA Security