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Where the best demand generation programs Go Wrong and How to Avoid Common Pitfalls
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Nowspeed Blog:
"Even with 29 years of business experience behind me, it wasn't until Nowspeed was brought in that we finally refined and clarified our marketing message. Nowspeed untangled our decades of ideas, and helped us focus on what really matters. We completed 2007 with the highest profits and revenue in our 29 year history. The bottom line results talk to his competency and ability. Enough said."
-LMS Tech
Thomas has nine years' proven expertise in helping businesses market themselves through direct online marketing and lead generation campaigns.
Thomas McGovern
Project Management Team
For the past 10 years Mike has applied his experience in all B2B marketing facets including direct marketing, e-marketing, public relations, web development, search engine marketing, research and lead management. Today, Mike works with Nowspeed clients to determine the best marketing mix to meet their needs. Mike provides counsel on strategic planning and execution and works with clients to define e-marketing program objectives and metrics. Mike’s goal is to work with each client, big or small, to implement best practices to generate leads, increase revenue and increase market share.
Thomas has ten years' experience helping businesses market themselves through online advertising campaigns. Working for major companies like Verizon Directory Group (Idearc Media), Monster.com, and Autotrader.com, Thomas has proven expertise in direct online marketing and lead generation campaigns for both B2B and B2C companies. Tom’s niche lies in educating both the client and the consumer to help the two parties build a lasting relationship. He is a graduate of Westfield State College.
Bill has achieved exemplary client satisfaction rates by optimizing paid search accounts and tracking ROI from raw lead to sale. He holds a double major in Marketing and International Business from the University of North Florida.
He joined the Nowspeed team as a Marketing Project Manager to focus on results and set new standards of performance. With over 10 years of management and franchise experience, he has helped grow a cutting edge start-up PPC firm in NYC, managed trade shows and events in North America, and optimized online lead generation programs for Local, National, and International target markets.
Please click here to email Bill directly.
Ethan is responsible for the optimization and strategic implementation of Nowspeed's client marketing objectives. Ethan holds a Bachelor’s degree in Communication from the University of Massachusetts Amherst. Before coming to Nowspeed, Ethan worked in event marketing for Tech Target, Inc. where he helped coordinate national IT conferences for vendors such as EMC, Oracle, HP and Microsoft among others. When not at work he can be found on stage playing with his band “Soulstice” or performing in local community theater.
Alaina develops, manages and strategically optimizes marketing campaigns for Nowspeed’s clientele and internal marketing efforts. Alaina received her Bachelor’s degree from Boston University’s School of Management with a focus in marketing. Before joining Nowspeed, Alaina worked in Client Consulting at TechTarget managing online lead generation programs for IT vendors and at Boston Ballet as a part-time Retail Operations Manager and intern. In her spare time, Alaina enjoys skiing, traveling, and eating. And, Alaina is also Nowspeed’s social chair committee.
Scott‘s experience in online marketing developed while working on the internal internet marketing team of BuyerZone.com, a division of Reed Elsevier. Scott earned an M.A. in Economics from the University of New Hampshire and a B.A. from the University of Massachusetts at Amherst. In his spare time Scott is a part time student of mathematics, struggling novice guitarist, and home brewer of soda, beer, & other fine beverages.
